Google Analytics has recently released some new features. We are especially excited about their new Social Analytics feature!
Measure the value of social media with Google Analytics
A new set of Social reports help you measure the impact of your social marketing initiatives and evaluate the effect social media has on your Goals and Ecommerce activities. The 4 new reports aggregate key data points to help you see the complete picture of how social marketing and media affect your business. You’ll find the Social Value Overview, Social Sources, Social Plugins, and Conversion Reports in the Traffic Sources section of your account.
As a business or a blogger, knowing the details of your website traffic, is very important. It is great to have a new tool for tracking our social media efforts. Find out if the hours you are spending on Twitter or Facebook are doing your blog justice! (I know they aren’t doing my dishes any justice.)
Learn more over at Google Analytics!







