Blogpreneuer: Holly Homer and Kelli Miller

Welcome back to another episode of Blogpreneur! Last week, Holly chatted with Alissa Marquess. They talked a lot about having an email newsletter for your blog, how it can help you connect with your readers and make money blogging. It was a really inspiring chat for those who don’t already have a newsletter.

For this week’s Hangout, Holly welcomed Kelli Miller to the virtual stage.

blogpreneur hangout

Kelli Miller is a mom of three and can be found at 3 Boys and a Dog and Southern Mom Cooks. She co-hosts a Google Plus series called Learn to Blog (on Tuesdays at 10am CST) and was one of the contributors to the Mom Blog Money Blog series we ran at here at Business 2 Blogger. She started blogging after quitting her full time job and very quickly after that began reaching out to brands. Kelli can also be found on Twitter, Facebook and Google Plus.

Kelli is a big, big, big fan of the editorial calendar (and regular calendars) and stays very organized with her many online ventures. She is also very involved with different blog tribes.

Holly and Kelli discussed how they use specific blog tribes to promote themselves and others online. Kelli defines herself as mean in her blog tribes but acts this way for a reason as she explains in the hangout. She also talks about how open everyone is in some of the blog groups and how this helps everyone involved. If you’ve been nervous about joining a blog tribe, I think Kelli will help you understand why they are important.

Since Holly and Kelli both host Google Plus hangouts, they spent some time discussing why they do hangouts and how those are becoming a blog tribe in themselves.

They also talked a little bit about their lives as bloggers and how it affects their families. You know, like when everyone has to pause before eating dinner so you can photograph food.

Enjoy the hangout!

After watching the video, here are some good follow-up posts for you to read:

Connect with your blog tribe

Time saving tips for bloggers

How to pitch back to PR companies and make affiliate income

Stay tuned for the next Blogprenuer hangout with Holly Holly which will air on Monday 5/20/13 at 7pm CST.

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Say Cheese! Resources for improving your photography

Thanks to Pinterest, really good photographs are important for your blog posts. Over the last few months I’ve spent a lot of time learning everything I can about taking better pictures. I thought it would be good to share some photography resources that have really helped me.

photography resources

As Holly and Melissa Taylor talked about in their online hangout about Pinterest, you need that one perfect photo for each blog post. This is especially true if you are a food, craft, activity, something else useful blogger. Personally, I spend hours taking and editing pictures of my cocktail recipes each week.

That one good image can really take off on Pinterest and suddenly your post is viral and your traffic has doubled, tripled or more. And more traffic equals more money.

So, get out your DSLR camera and check out these photography resources. Your blog will thank you.

Photography resources for bloggers

Digital Photography School

Digital Photography School is loaded with tips, tricks, tutorials and more for improving your photography. While there are no classes in this school, there is plenty of information along with a forum that you can use to connect with others and get help. I also suggest signing up for their newsletter. Each time I open the newsletter email, I learn something new.

Clickin Moms

Clickin Moms is a community of female photographers with a passion for photography. There are forums for everything related to photography and they offer several different photography courses.

I just finished the study along version of Shooting 101: The Best Darn Beginner Course Ever. There are other courses for Photoshop, Lightroom, macro shooting and more.

Gina Kleinworth 

Another resource I found for taking better pictures is a fellow blogger/photographer. Gina Kleinworth offers a 7-week photography course that covers the basics of photography along with weekly assignments.

Gina also offers a 4-week photography mentoring workshop where she works one on one with you. I signed up for the personal mentoring and it has been invaluable. She helped me figure out a better location to take my pictures and has given me many tips for setting up my shots, manually selecting my focal point, editing with Camera Raw and Photoshop and so much more.

Photography Books

In addition to the online resources listed above, I have read several photography books. These three have been the most useful for me:

Understanding Exposure by Bryan Peterson is all about the mysteries of the exposure triangle. After the first few pages of the book, I had learned something new and my photographs were looking better.

Plate to Pixel by Helene Dujardin was the first photography book I purchased. After reading it, I was brave enough to switch from auto to manual and my life is so much better. If you are a food photography, it’s a must have.

Food Photography: From Snapshots to Great Shots by Nicole S. Young is another must have book for food photographers. She talks about everything from exposure to editing. I like that she breaks down how she sets up some of her shots and her postprocessing steps.

Whether your taking pictures of your kids, crafts, food or something entirely different you must have good pictures on your blog. I hope these resources help you to improve your photography. They have definitely helped me.

What are your favorite photography resources? 

More on photographs for your blog

Brand and protect your online photos
The basics of picture sizes and social media sites
How to use pictures effectively in your blog posts

Links for books are affiliate links.

This Week on Blogpreneur

I am super excited about what Blogpreneur is doing tonight {Monday} at 9 pm CDT.

blogpreneur hangout

Tonight on Blogpreneur:  Kelli Miller

The LIVE video broadcast will be embedded HERE {last week’s episode will appear here until it is replaced at air time}:

Yep, that box above will show the LIVE show…just click on it. Or if you would rather watch from YouTube, here is the direct link:  http://youtu.be/CmnUPvxiWB4 which will be live at 9 pm CDT.

Tonight’s guest is Kelli Miller from 3 Boys and a Dog, 3BD and Southern Mom Cooks and the co-host of Learn to Blog – a series of G+ Hangouts.  She is going to talk about her blogging journey and then I will grill her on how she keeps up with multiple sites and chat about her passion of blog tribes {which is one of my passions too!}.  Every time I chat with Kelli I learn something.

If you have questions for Kelli, please leave them in the comments of this post.  That can be done prior to the LIVE event or during the show.

Next Time on Blogpreneur:  YOU!

I am learning so much from the experts that appear on Blogpreneur, but the funny thing is that a lot of my guests don’t perceive themselves as experts.

But they ARE!

And so are you.

There are things that you are good at, that you are passionate about, that you ROCK online.

Tell me about them by filling out this form.

I want to interview you.  I want to learn what you have to teach.  Let’s chat!

If you are nervous about being the ONLY guest, don’t let that stop you from filling out the form.  There are nights where I will have more than one guest per topic.  We can change things up a bit…I am making this up as we go.

Full disclosure:  You will not actually be on the VERY next Blogpreneur because some dates are already booked.  And based on the response, it might take a few episodes to get to your specific topic!

Thanks so much!

Blogpreneur: Holly Homer and Alissa Marquess

Welcome back to another episode of Blogpreneur! Last week, Holly sat down and chatted with Peg Fitzpatrick. They talked a lot about Google Plus and on writing a book. If you want to know more about either of those subjects, definitely go back and watch that video.

For this week’s Hangout, Holly welcomed Alissa Marquess to the virtual stage.

blogpreneur hangout

 

Alissa Marquees is a homeschooling mom of 3 and runs the blog, Creative With Kids. She started blogging about 5 years ago and has since changed her path in the online world. She discusses her blogging journey, her struggle being okay with the fact that she can’t do everything and her attempts to balance work, homeschooling and life each day. I think many of us can relate to what she’s saying. You can also find Alissa on Facebook, Twitter and Google Plus.

The real nuts and bolts of the hangout start when Alissa talks about her blog email newsletter and how and why she uses it. In the Mom Blog Money Blog series, we discussed creating a newsletter for your blog as a way to increase blog readers. It was really interesting to hear what Alissa had to say about her newsletter and how it works for her to connect with her readers. Listening to her talk, I’m inspired to start a newsletter for my blog. Especially because it can help to make Pinterest readers sticky in a sense.

There’s lots of other good information in the hangout and you’ll want to watch the whole thing. And then you’ll want to go start a newsletter for your blog if you don’t have one already.

After watching the video, here are some good follow-up posts for you to read:

How to find and connect with a blogging tribe

How to get email subscriber list from Feedburner

What did motivate the click?

Stay tuned for the next Blogprenuer hangout with Holly Holly which will air on Monday 5/13/13 at 7pm CST.

Related Post Plugins – Thumbnails versus Text

One way to drive traffic to old posts is to use a related post plugin on your WordPress.org blog. But what is the best related post plugin to use? Should it be text only or have a thumbnail image?

So many questions! So little time!

best related post plugin

Lucky for you, I’m here to answer these questions for you.

For years I have been using a text only related post plugin on my blogs. I would tell you which one but the plugin hasn’t been updated in a long time so I don’t recommend using it.

A few weeks ago, I decided to switch to a thumbnail plugin for my related posts. I went with LinkWithin since it’s the one I see used on many of the blogs I frequent.

I made the switch because I spend so much time on images for my blogs that I wanted to show those images off as much as possible. Plus, I thought that people would be more likely to click through on a picture rather than the post name.

Text versus Thumbnail – How they look

To show you the difference between text and thumbnail plugins, I took a screenshot of how each one looks on my cocktail recipe blog. Both came from the ginger mojito recipe post.

Text Only

text only related post plugin

Thumbnail with post name

thumbnail related post pluginNow, which of the two are you more likely to click on?

For me, it’s the images.

Click throughs on related posts

I didn’t plan to make this an experiment when I switched my related post plugin. But, once I saw the increase in traffic, I knew I had done a good thing.

With the old plugin I couldn’t see what related links people were clicking on or even if they were clicking on related posts. Since I switched plugins, I am seeing a lot of older posts get traffic that didn’t used to. Since search traffic hasn’t increased from these posts, I’m assuming it’s from the related post section.

Also, with LinkWithin I can see what people are clicking on in my referrer stats.

click throughs with linkwithin

I can use this information as another way to multiply my blog traffic because it tells me what images are capturing people’s attention.

Winner of best related post plugin

Between the two plugins, I would say LinkWithin wins the award for best related post plugin. It has accomplished its goal of increasing my traffic which helps to increase the amount of money I make blogging.

And we all want to make more money blogging, right?

Other thumbnail related post plugins

If you don’t want to use LinkWithin for your related posts, here are some other thumbnail plugins to check out. I recommend thumbnail over text only (in case that wasn’t clear already).

Related Posts Thumbnails

nrelate Related Content

Tell me… what related post plugin do you use and how is it working for you? 

Psst… if you want to really figure out how to make money blogging, sign up for the Mom Blog Money Blog workshop (affiliate link). It’s worth it.

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Blogpreneur: Holly Homer and Peg Fitzpatrick

Welcome back to another episode of Blogpreneur! Last week, Holly sat down with Jamie Reimer and they discussed everything from Google DFP to the differences between tribes and communities. Information was flowing so fast from the two of them that I could barely write it all down in my notes.

For this week’s Hangout, Holly welcomed Peg Fitzpatrick to the virtual stage.

blogpreneur hangout

Peg Fitzpatrick can be found online at PegFitzpatrick.com and 12 Most. She also works with Guy Kawasaki on social media marketing strategy and is the director of marketing and social media manager for Kreussler Inc. In addition to all of that, she hosts a Twitter book club chat with the hashtag #MyBookClub, manages different Facebook and Google Plus accounts and has contributed to a couple books. Of course, she’s also on Twitter, Facebook and Google Plus.

Peggy talks about her start to blogging which is a little unusual compared to other bloggers. After getting started, she used Twitter to grow and connect with people (such as Guy Kawasaki) in the beginning and has been on Google Plus since the very beginning.

Because Peggy has been on Google Plus for so long, she has some really great information for using the social networking site. They answered questions from people watching the hangout, including whether or not to share from your personal or blog page Google Plus account.

After a lengthy discussion on G+, they moved on to the book, APE: Author, Publisher, Entrepreneur – How to Publish a Book, by Guy Kawasaki and Shawn Welch. Peggy played a role in the writing of the book which has grown into a community.

There’s a lot more information in the video, including talk about writing your own book (which apparently a lot of people want to do). Watch the video, take notes and learn lots!

After watching the video, here are some good follow-up posts for you to read:

Basic Twitter tips to make you a tweeting champ

How to setup your Google Plus profile page

Blogpreneur Hangout: Holly Homer and Amy Lynn Andrews (they talk more about book writing and Amazon).

Stay tuned for the next Blogprenuer hangout with Holly Holly which will air on Monday 5/6/13 at 7pm CST.

5 Ways to break the email addiction

As a blogger, how many email accounts do you have? And how many times a day do you check said email accounts?

I personally have five different email accounts. One for each of my blogs, a work email and two personal accounts. As an iPhone addict, each one of these email accounts is connected on my phone and would notify me whenever I  had a new email. Of course, I had to check said email right when it came in. What if I missed something important?

Does any of this sound familiar to you? My guess is yes, it does. 

break email addiction

In Day 10 of the Mom Blog Money Blog course, Laurie Turk talks about working smarter, not harder. One of the tips was to only check email two times a day. Also, in the final hangout of the series we did covering the Mom Blog Money Blog course, Laurie mentioned that she only checks her email twice a day at 9am and 2pm and that she deletes a lot of emails that don’t fit with what she is doing.

Laurie’s words really got me thinking. It made me take a look at how much time I was spending checking emails on my phone. And those emails usually required me to do something else so I was getting really wrapped up in doing things that I hadn’t planned on doing. My to-do list kept growing and growing and the things I really wanted to focus on were getting lost.

Since then I have shifted the way I handle my emails and I spend a lot less time on my phone and more time doing other things I love like spending time with my kids and improving my photography (and maybe taking the occasional nap).

So, to help you break your email addiction here are few tips:

Understand IT CAN WAIT

We have shifted to a culture that thinks everything needs to be done right away. This, along with advances in technology, has made it so easy to become addicted to checking emails. But you need to tell yourself that it can wait. That company wanting you to do a product review doesn’t need an answer five minutes after they sent you the email. They can wait a few hours.

By understanding that you don’t have to check your emails and reply right away you are taking the first step to breaking the addiction and getting back your life.

Set dedicated email times

Laurie said she checks her emails at 9am and 2pm everyday. This works for her. It doesn’t work for me. I homeschool my kids and we are usually just getting started on schoolwork at 9am. Instead, I’ve found that 7am works for me in the mornings and I have to be flexible with my afternoon time because what I do each day changes.

Figure out what times work best for you to check your email and stick with those.

Delete, delete, delete

After you understand that the emails can wait, it’s time to know that it’s okay to delete emails that don’t apply to you. You don’t have to reply to every single request. If the request isn’t a good match, delete the email and move on. You can delete newsletters that you don’t want to read, you don’t have to fill out every survey sent to you.

Also, unsubscribe from those newsletters that you don’t want to receive anymore. That will eliminate some of the emails that you find yourself deleting all the time.

Flag for follow-up

If you only have 30 minutes to check your email and can’t reply to everything that needs your attention, flag the rest for follow-up. The next time you check your email, start with those.

Disconnect from your phone (or turn off notifications)

Your cellphone might be with you all day long but that doesn’t mean you have to be using it for email. Either disconnect your email accounts from the phone or turn off notifications for new emails. This will help you resist the temptation, especially in the beginning.

I hope that these tips help you break the email addiction. It really will free up a lot of time in your day that you can use to spend more time doing other things that you enjoy.

For more really awesome advice on blogging, purchase the Mom Blog Money Blog workshop. It’s a wise investment for serious bloggers.

B2B affiliate button[2]

What are your best tips for managing your email? 

Above links for workshop are affiliate links.

Blogpreneur: Holly Homer and Jamie Reimer

Welcome back to another episode of Blogpreneur! In the last hangout, Holly chatted with Beckie Farrant. They talked about how to grow your blog and how to make money blogging. One of the really interesting parts of the discussion was guest posting versus linky parties. There was a lot of really good info in the hangout, so if you haven’t watched it yet, you should.

For this week’s hangout, Holly sat down with Jamie Reimer, a kids’ activities blogger.

blogpreneur hangout

Jamie Reimer started blogging December 2010. Her kids’ activities blog is called Hands On As We Grow and she can also be found sharing blogging tips for parents at Blogging With Kids. In addition to all of her online work, Jamie owns a bakery with her husband and decorates cakes. You can also find her on Facebook, Twitter and Google Plus.

In the hangout, they talked about Jamie’s journey with her blog and how she balances working at home with three small children. Holly and Jamie are both kids’ activities bloggers so they are in the same niche. Some would think that because of this, they would be competitors but the reality is they are not. Listening to them talk about why they are not competitors and how they help each other is really great. As Holly says, “there’s no competition in blogging” (or at least there shouldn’t be).

They also discussed the differences between a tribe and a community. I’ve been blogging for a few years now and I’ve never even thought about how the two are different.

Both of them have taken the Mom Blog Money Blog Workshop (affiliate link) and highly recommend it, especially for setting up your Google DFP account. If you haven’t signed up for that workshop yet, you should. It will change your blogging life – for the better. Jamie had some really good information about Google Adsense and Google DFP. The more you understand how the ad networks work, the more passive income you will earn.

For sponsored posts, the site they talk about is Linqia.

I could go on and on about stuff they talked about in the hangout but then this post would be really long. Instead, grab a notebook and a pen. Watch the video and take lots of notes.

After watching the video, here are some good follow-up posts for you to read:

Connect with your tribe

Understanding Google Adsense

Get paid for every page view with Google DFP

Stay tuned for the next Blogprenuer hangout with Holly Holly which will air on Monday 4/29/13 at 7pm CST.

What DID Motivate THE Click?

On Monday I sent out this email to the 9200 bloggers here at B2B titled:  What Motivates THE Click?

I thought it would be fun to see what ACTUALLY was clicked on which may help us all learn what motivating factors are involved.  I hope I am not breaking some secret email alliance by sharing actual click-thru data, but you know me…I will tell you anything.

Here is the email (I added the numbers next to the links for this post so we could discuss them):

Please click here

Happy Monday Everyone!

I know you have done it too.

We sit at our computers trying to figure out WHAT exactly would motivate our readers to click on something we DESPERATELY wish to happen.  {CLICK HERE} 1

Wishing to happen doesn’t work, so what does?

Ask nicely?  {Please CLICK HERE} 2

Beg?  {I reeeeeeally want you to CLICK HERE} 3

Give something away?  {$100 Giveaway – CLICK HERE} 4

Finding the right formula takes trial and error.  OK, maybe more error than trial somedays!  But the cool thing about blogging is that we get to make those decisions.  We GET to make those errors.

Ask Nicely

I am involved in a friendly competition to send as much traffic to the website of Jon Acuff’s new book, Start, which I love and totally has changed the way I think about how blogging fits into my life.  Please click here 5 for more information because I truly believe you will love it too.

Beg

The winner of the friendly competition will go to Nashville for an event and have dinner with Jon Acuff and Dave Ramsey.  Shauna and I really, really want to go.  Like we want to go REALLY bad.  Like we can taste the dinner food already.  So, please!  Please, please, please check out the website through this link 6 so we can eat.

Give Something Away

We are hosting a $100 gift card giveaway!  Whoo hoo!  Check out this extremely easy entry giveaway 7 worth $100 for a simple click o’ the mouse.

Did any of these motivate you?

***

At the end of the email I announced two different events and then featured two jobs that are currently running on the B2B job board.

1577 of you viewed the email in the first 24 hours.

There were 411 clicks and 257 of those clicks were on links mentioned above.

So which link got the most clicks?

Here are the results…

{insert drum roll here}

The Great Click Through Experiment of 2013

  • Cute dog image:  14% of the total clicks
  • Link 1:  22%
  • Link 2:  13%
  • Link 3:  2%
  • Link 4:  11%
  • Link 5:  0%
  • Link 6:  8%
  • Link 7:  30%

What I learned

Hyperlinked descriptive text worked better than the words “click here”.  This might be because this “test group” is all bloggers and we are very familiar with a hyperlink.

Also, the first and the last link referring to the same thing was more clicked on that those links in the middle.

What I found the most interesting was link #5 which got NO click throughs.  It appeared that you didn’t mind me asking nicely ONCE {as in link #2}, but asking AGAIN nicely was not well received.

Total of combined links on same topic:

  • Ask nicely links totaled 13%
  • Beg links totaled 10%
  • Give something away totaled 41%

Are you surprised?

I was.  I didn’t expect the giveaway to do that well in relation to the other links.  Also, Shauna has been bugging me to include links attached to my images in the email newsletters, but I didn’t realize how important they were until seeing that 14% of the clicks were on the cute dog.

Pssst…have you clicked on THE link?

Video editing apps worth your time

With the Just Push Record – You Tube Challenge going on, I figured it was a good time to talk about video editing apps for your smartphone.

No, you don’t have to edit your videos. But sometimes it’s nice to cut a part out, add a line of text or even some background music.

Instead of transferring your video to the computer, you can use these apps to take care of everything before posting to YouTube. The power really is all in the palm of your hands.

best video editing apps

Best video editing apps

iMovieiMovie app

If you have a MacBook or an iMac you are probably already familiar with iMovie for the computer. Well, Apple did one better and alsomade it into an app for editing video directly from your iPhone or iPad. You can edit your movies with multi–touch features such as tap to add video, photos, music, and sound effect, drags to trim the length of any clip and pinch to zoom the timeline.

You can also easily create movie trailers using one of the built in styles, just add your pictures and/or video and change the credits. (Not sure what a movie trailer looks like from iMovie? Watch this one I made about When Chickens Attack). Once your movie is finished, it’s easy to publish on YouTube or share on Facebook, email and text straight from the app. iMovie is available in iTunes for $4.99.

Cute CUTcute cut app

Another iPhone and iPad only app, Cute CUT lets you create movies with six different types of media including, video clips, photos, text and music. Your movies can be made in portrait or landscape modes (although landscape works better for viewing on YouTube). There are over 30 drawing tools you can use for editing your movie and many different transitions to add between clips.

The free version of Cute CUT will add a watermark to your videos and has a movie length limit for exporting. Or you can purchase the pro version of Cute CUT for $5.99 and avoid those two things. If I was going to use this app a lot, I would purchase the pro version.

Video Editvideo edit app

Video Edit has some pretty high reviews from places such as NYTimes.com and The Next Web. Their goal is to help you edit your videos in the fastest amount of time possible, letting you get on with your day. The maximum video length is 10 minutes and you can add up to 20 clips to make your movie.

Since the goal of video edit is to help you quickly create great videos, you can’t add features such as transitions and audio overlays. But really, you don’t need those features in every movie you make. Video Edit is available for $2.99 in iTunes for the iPhone and iPad.

Magistomagisto app

Magisto wants you to “make everyday unforgettable.” They strive to do this by helping you make beautifully edited videos, even if you don’t know anything about video editing. The app will analyize your videos and photos and put it together for you in what it feels is the best way. You can also add music to the videos from your iTunes collection or Magisto’s library of licensed songs.

After uploading your media, select a theme and add your music. Magisto does the rest. Once the video is complete, share it on YouTube, Facebook and more. Magisto is available for free in iTunes and in Google Play.

VidTrimvidtrim app

VidTrim is an Android only video editing app. This app is a video editor and organizer that allows you to trim your video clips and add effects such as black and white and glow. Videos can also be resized and/or converted to MP4 and MP3s.

The free version of VidTrim has ads and will apply a watermark to your video. The Pro version of the app is $$2.84 to purchase and does not have ads or watermarks. I would suggest trying out the free version first to see if this app will do everything you want.

Tell me, what are your favorite video editing apps? Or which one are you excited to try?